Why Underwrite For Mississippi Public Broadcasting?

• Gain Identity ... 66% of consumers are more inclined to purchase products from companies that support PBS.**
• Lead the way ... 70% feel that businesses that fund PBS have a commitment to quality and excellence.**
• Make an impact ... 60% of PBS viewers believe underwriters are usually industry leaders.**
• Reach the viewers ... 70% have noticed announcements of underwriters **

**2000 PBS Image Tracking Survey by Total Research Corporation

Reach a targeted audience by underwriting programs of genres your customers, potential customers, and employees enjoy.  A brief sampling:

MPB Television

News and Public Affairs
The NewsHour with Jim Lehrer
Nightly Business Report
BBC World News   

Local Programming
Beyond Katrina
Mississippi Roads
Mississippi Outdoors

Science and Nature
Nova
National Geographic
Secrets of the Dead